Searlo

Competitive intelligence

Watch Your Competitors on Google, Live

Where they rank for your keywords, the ads they run, the pages they publish, the news they make and how AI answers describe them, each read from a live Google results page in one API call.

Start FreeRead the docs
GET/api/v1/search/web?q=postgres+connection+pooling&num=3
200 OK0.17s1 credit85,000 results
{  "searchTime": 0.17,  "totalResults": 85000,  "page": 1,  "organic": [    {      "position": 1,      "title": "31.10. Connection Pools and Data Sources",      "link": "www.postgresql.org/docs/…",      "domain": "postgresql.org",      "snippet": "For an environment without an application se…"    },    { "position": 2, "domain": "medium.com", … },    { "position": 3, "domain": "stackoverflow.blog", … }  ],  "credits": 1}

How do I monitor competitors' Google rankings and ads with an API?

Send POST /rankings/check with your keyword and a competitor's domain to get its position and the page that ranks, and GET /serp for the full results page with its ads, People Also Ask and AI Overview. Every rank check is stored, so the history builds up from your own checks and is free to read.

Rank check
3 credits per 10 results of depth
Full SERP with ads
3 credits per page
Site and dated search
1 credit per query
Web search success, 14 days to 2026-10-01
99.8% of 5.2M calls

What you can watch

Six questions a competitive analyst asks every week, and the call that answers each one.

  • Who outranks you

    POST /rankings/check returns a domain's position for a keyword, the URL that ranks and the domains above it. Run it for each competitor; /rankings/history keeps every check.

    3 credits per 10 results of depth

  • The ads they run

    GET /serp returns the whole results page as JSON: the ads with their copy and landing pages, People Also Ask, related searches and the AI Overview.

    3 credits per page

  • What they publish

    GET /search/advanced with a site: query and dateRange=week lists the pages on a competitor's domain that Google dates to the last week.

    1 credit per query

  • The news they make

    GET /search/news returns the articles that mention them, with source and date.

    1 credit per query

  • How AI answers describe them

    GET /search/ai/chatgpt, /perplexity, /gemini or /copilot returns the answer to a buyer's question and the sources it cited, so you see who gets recommended.

    2-8 credits per answer

  • Every page they have

    POST /map lists every URL a site publishes, from its robots.txt and sitemaps.

    1 credit per site

Three calls to start

Replace YOUR_API_KEY with a key from the dashboard. Each call is independent; run them on a schedule.

curl -X POST "https://api.searlo.tech/api/v1/rankings/check" \
  -H "x-api-key: YOUR_API_KEY" -H "Content-Type: application/json" \
  -d '{"keyword": "project management software", "domain": "competitor.com", "depth": 30, "gl": "us"}'
curl "https://api.searlo.tech/api/v1/serp?q=project+management+software&gl=us&hl=en" \
  -H "x-api-key: YOUR_API_KEY"
curl "https://api.searlo.tech/api/v1/search/advanced?q=site%3Acompetitor.com&dateRange=week" \
  -H "x-api-key: YOUR_API_KEY"

What a weekly competitor report costs

Credits for one competitor and 50 keywords, checked weekly. A credit costs between $0.0008 and $0.0002 depending on the pack; see Pricing.
CheckCallCredits per week
Positions to depth 30 for 50 keywordsPOST /rankings/batch450
Ads and SERP features for 10 money keywordsGET /serp30
New pages on their domainGET /search/advanced1
News mentionsGET /search/news1
What ChatGPT and Perplexity recommend, 5 questionsGET /search/ai/{engine}20-80

A weekly competitor report in five steps

  1. 01List keywords and rivalsWrite down the keywords that bring you customers and the two or three domains you lose them to.
  2. 02Check positionsSend the keywords and each domain to POST /rankings/batch once a week. History accumulates on its own.
  3. 03Read their adsCall GET /serp for the keywords where you pay for clicks, and store the ads array.
  4. 04Find what they shippedCall GET /search/advanced with q=site:theirdomain.com and dateRange=week for new pages.
  5. 05Diff and alertCompare with last week and send only what changed: a position lost, a new ad, a new page.

FAQ

FAQ

Can I see how a competitor's position changed over time?

Yes. Every POST /rankings/check is stored, and GET /rankings/history returns the series for a keyword and domain at no cost. It holds the checks you ran; it is not a back-filled index.

Can I check rankings in a specific country?

Yes, by country: pass gl, or location with a country name or code. A city or state returns 400 CITY_LOCATION_UNAVAILABLE before any credit is taken.

Do I get the competitor's ad copy?

GET /serp returns the ads on the results page as JSON, alongside the organic results, People Also Ask and the AI Overview. It costs 3 credits per page.

Are results live or cached?

Each call reads Google's results page. Rank checks reuse a matching cached page by default; send cache: false to force a fresh read.

Start with free credits

Sign up and get 3,000 free credits once, enough for weeks of checks on one competitor. No subscription: buy a credit pack when you need more.

Create an accountSee pricing

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